Branding Package – Investment of £500
Welcome to the world of business ownership!
It’s a tough but brilliant ride and I am so glad that you’re really thinking about the importance of your business branding. Appearing on your company stationery, advertisements, business cards, office signage, website and social media networks, your branding should accurately sum up the style and character of your business.
Well that’s where a Graphic Designer comes in!
Our job in life is to make your company and all of its designs look ace! And the perfect way to start is with a Branding Package!
“Business branding is the visual representation of your company.
It is essential in building brand awareness and recognition, and instantly provides a lot of information about your business”
What do I get in the New Business Branding Package?
- a one-to-one Skype or meet up to discuss your ideas
- At least 5-7 initial concept designs of your new logo which we can then work on together, using the two rounds of amends included in the package to create a logo that is perfect for your company.
- A new, completely unique logo and secondary logo designed specifically for you and your business
- A branding guide bible, explaining to you and your suppliers the basics of your brand including information about
- your primary and secondary logo variations,
- brand colour chart,
- font stack,
- photography & styling,
- social media icons
- brand symbols.
You’ll also get your shiny new logo sent to you in lots of file variations:
- You’ll get the working files, these are the raw files that the design has been generated in. This is very useful for future designs or if you want your logo tweaked.
- Large scale, high-resolution .jpgs, in full colour, one colour and grey scale, for use online and on social media.
- Large scale, high-resolution .pdf’s, in full colour, one colour and grey scale for use in your printed products.
Along with your brand styled social media button .png’s to add to your online sites and a file full of photography for upcoming projects.
What’s a Branding Guide Bible and why do I need it?
A Branding Guide Bible is sometimes known as a style guide and is your companies brand all in one handy .pdf! It gives you and your suppliers a quick run-down of every element of your business brand. Its an easily referable guide for when you really need it and is a vital investment in your company.
The brilliance of a style guide is that you will always have the information readily available when you really need it.
But how do you know what I want? Can I make changes to the design when I see it?
As soon as you book your design space and commission Design • Jessica you’ll be sent a New Branding Questionnaire which forms the foundation brief for your logo. We can then either meet up in person to talk about your brief or have a chat on Skype. I then research and gather visual inspiration based on your vision.
Then it gets exciting!
Using this information I sketch out some initial concepts, colours, typography and patterns and start to develop your new brand.
You’ll be sent 5-7 initial unique design concepts via email, and we can have a chat about the elements you like, or would like changed, or whether there are bits of one design you’d like combined with another.
At this point we go through this process again to really refine what you’re after.
You’ll then receive a final invoice and when payment is received your new files will be sent to you, ready for use.
Sounds good but how can I use these logos and files?
In any way you like! Different file types can be confusing, for example your printer will ask you for a completely different file type to your web designer, so along with your final files you will receive a help document within your Style Guide, which has advice on which files do what.
How can I use the files?
In any way you need to. All I ask is that I can use them for marketing purposes, for example in my online portfolio – www.designjessica.co.uk – and that you send me any exciting ways that your brand designs have been used. I know my new clients would love to see your success!
I also offer a ‘360 Degree Business Branding’ package which is a comprehensive design experience for more established companies. This can be offered as a discounted bolt-on to you later in your business time-line if you’ve previously purchased this Branding Package at £450
The ‘360 Degree Business Branding’ includes:
* Business card design
* Invoice design
* Compliment slip design
* Letterhead design
* Double sided flyer design
* Social media headers design
* Label design
If you don’t need the entire ‘360 Degree Business Branding’ pack we can develop items above separately for a standard studio rate starting at £35 per hour.
I also offer a full graphic design service which I charge at an hourly rate starting at £35 an hour and I work with some fantastic local printers if you need printed materials.
I’m ready! How do I book your design time and when will I get my logo?
Just e-mail firstname.lastname@example.org or contact us using the button below. In your meassage let me know that you’d like to book the Branding Package and your deadline for when you need your files. There’s usually a two week lead time. I shall send you a reply confirming your booking, along with an quote for 50% deposit and a time-line of the design process. I will also send you a personalised questionnaire and we can have a good talk about your brief.